UX Designer • Communication Strategist • AI-Native Designer
Helping people express, understand, and connect through user-centered design.
More than six years understanding audiences, organizing messages, and building brands that need to be perceived clearly.
Today, that experience expands into UX: I connect research, information architecture, content, and visual direction to turn business goals into coherent, human experiences.
UX Designer & Communication Strategist
Professional identity
My advantage is combining communication experience, design thinking, and an AI-assisted workflow without outsourcing decisions. Technology accelerates the process; context, empathy, and judgment remain human.
Each practice adapts to the project's context, but all begin with the same question: what do people need to understand, feel, and be able to do?
Work with brands and audiences in Brazil and the United States
Hands-on experience across strategy, content, brand, and UX
Ability to translate feedback into clear decisions
Systems thinking to maintain consistency across channels
Identidade visual completa para uma marca de design de banheiros que equilibra precisão industrial, origem artesanal e materiais nobres.
Communication strategy that bridged cultural gaps and drove a 350% revenue increase for a Brazilian-owned farm.
A pitch deck that transformed complex community data into a compelling narrative for corporate sponsors.
Co-founded and designed the complete visual identity and experience for an e-commerce brand targeting a creative niche.
Managing concurrent communication for Mineirão Steakhouse, Mineirão Market, Pete's-A-Place, and Delas Bowl.
Active case / Brand Identity
Scroll, focus, or tap
A selection of identities, campaigns, presentations, and content showing visual range without losing strategic intent.
Open galleryUX · Brand · Communication
Open to UX, brand identity, and communication strategy projects that turn complex problems into clear, human, and consistent experiences.
